Guinness St. Patricks Day in Malaysia was made ‘March more fun’ by the addition of the interactive Photo Booth and iPad application which allowed revelers to snap photos of themselves and use the application to have some fun dressing up their photos with fun St. Patrick’s Day props and share it on their Facebook page.
463 photos were taken and was also posted in an album on Guinness Malaysia’s Facebook page. The album received almost 8,000 ‘Likes’ and was shared by 239 people during the course of the campaign.
It was a great way for Guinness to get people to share in the fun and spirit of the celebration.